Case Studies

Proof of practice, not a hired demo account.

Every case study here starts in my own business first — the same one I'd point you to if you asked "does this actually work?"

In progress

Lofty CRM cold-lead follow-up

Cold leads inside my own real estate CRM used to sit for days before follow-up. That's been fixed with automated follow-up — the change is live in my own business now. The full write-up (before/after numbers, what it took to build, what I'd do differently) is still being put together.

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We'd rather ship this honestly than pad it. No client case studies exist yet — the first ones will be published here as engagements close, in real estate first, per the go-to-market sequence. If you want the unfinished, current-state version of this story, ask on a call.

Behind the curtain

Most of this build happens in public

The actual discovery process, the pricing logic, the sequencing decisions — almost no competitor in this space shows their working process this openly. Follow along on LinkedIn.

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